Jul 09, 2023

Vaughn explains her TikTok video process

Posted Jul 09, 2023 10:30 AM
Kara Vaughn
Kara Vaughn

NICK GOSNELL
Hutch Post

HUTCHINSON, Kan. — Viral video chalk artist Kara Vaughn explained to Hutch Post the process she goes through to put her art on the platform.

"I try to work really fast, because I am a very impatient person," Vaughn said. "If I have an idea, I'm ready to go for it. Finding a reference photo doesn't take me too terribly long. I just find one that has a decent size and is very simple. Finding a location, sometimes I'll drive around until I find a spot. Often, I'll just go to my parents' house."

Depending on the intricacy of the subject, it can take hours of work.

"It can take me anywhere from two to five hours," Vaughn said. "The longest that I did was at B&B Theatres for their new movie premiere, Elemental. That took me about five hours to do."

Getting paid to be on TikTok requires economies of scale.

"Once I did reach 100,000 followers, I was eligible for the creativity beta program that TikTok offers. I posted a video with Stitch. That one was the first one that was eligible for that. Once I got eligible, any video that I made from there on is considered to be monetized. It's really tricky, because with TikTok, they do it based on views, so then there's certain requirements for what is considered a view, which can go into how long people are actually watching the video and then how many people watch the video. It's like per every thousand views."

At this point, Vaughn is not making enough to not need to continue to teach, especially since she is still in school working online to finish her degree.

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