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 <img src="https://media.eaglewebservices.com/public/2024/11/1732643926027.jpeg" alt="Photo Courtesy Kansas Athletics" />
 <figcaption>Photo Courtesy Kansas Athletics</figcaption>
 </figure><div>Kansas Athletics
 
LAWRENCE, Kan. &mdash;&nbsp;FNBO (First National Bank of Omaha), Kansas Athletics, and Learfield&apos;s Jayhawk Sports Properties have announced an expansion of their longstanding partnership, bringing FNBO front and center to Jayhawk basketball fans. FNBO will debut its logo on the court at Allen Fieldhouse this Saturday, November 30, when Kansas men&apos;s basketball takes on Furman. The FNBO logo will be displayed in two locations on the playing surface for all men&apos;s and women&apos;s basketball games throughout this multi-year partnership renewal. &nbsp; &quot;We are entering a new era of intercollegiate athletics that requires innovative and aligned partnerships in order to fuel the brightest future possible,&quot; Kansas Director of Athletics Travis Goff said. &quot;FNBO was founded more than 165 years ago and has long been a leader in its industry, and we share many of the same values with their culture and leadership. We are extraordinarily proud to recognize their investment and impact on Kansas Athletics by displaying the FNBO logo on James Naismith Court at Allen Fieldhouse. Their commitment to our student-athletes and programs will profoundly impact the future of Kansas Athletics and we are elated to showcase our partnership with FNBO in such a prominent fashion.&quot; In addition to its on-court presence, FNBO has extended its partnership to support the KU Cares program, reinforcing its dedication to the local Jayhawk community. As part of this enhanced collaboration, FNBO will provide complimentary tickets to military families and youth from underserved communities, ensuring these groups have the opportunity to experience the excitement of KU athletics across all sports. &nbsp;&quot;We are thrilled to announce our expanded partnership with Kansas Athletics. This weekend, KU fans and FNBO customers alike will see FNBO&apos;s logo on the court at Allen Fieldhouse,&quot; said David Cota, Executive Vice President at FNBO. &quot;Our longstanding relationship with Kansas Athletics is a source of great pride for our organization. Our Jayhawk customers have great passion, energy and enthusiasm for KU Athletics, and we&apos;re excited to be on the court, joining them in cheering on the Jayhawks.&quot;&nbsp; &nbsp; FNBO will gain extensive visibility through its logo&apos;s placement on court, television broadcasts, and digital platforms. Kansas also features FNBO branding on television-viewable signage, venue LED screens, and through in-game highlights featured digitally on the official athletics website kuathletics.com, and other fan engagement platforms. &nbsp; &quot;FNBO has been a tremendous partner to Kansas Athletics for more than 20 years, and this expanded partnership is a great opportunity to do even more together,&quot; said Marc Tuttle, Vice President and General Manager, Jayhawk Sports Properties. &quot;By working closely with Kansas Athletics, we&apos;ve identified emerging sponsorship opportunities like the on-court logo that drive incremental revenue, strengthen the competitive edge for Jayhawk Athletics, and increase brand visibility for our partners.&quot; &nbsp; Jayhawk Sports Properties, the locally based team of Learfield &ndash; the media and technology company powering college sports &ndash; is the exclusive multimedia rights holder for Kansas Athletics and oversees all sponsorships, in-venue signage, and advertising on behalf of the Jayhawks. &nbsp; About FNBO FNBO (First National Bank of Omaha), a subsidiary of First National of Nebraska, Inc. (FNNI), is one of the largest privately held banks in the US and has been in business for more than 165 years. FNNI and its affiliates have over $31 billion in assets and 4,500 employees. Primary banking offices are located in Nebraska, Colorado, Illinois, Iowa, Kansas, South Dakota, Texas and Wyoming, providing personal and business banking, mortgage, payment solutions, wealth management and more. As the great big, small bank founded in 1857, FNBO has maintained its commitment to customers and helping build strong communities. Learn more at&nbsp;<a href="file:///C%3A/Users/jason.kramer/AppData/Local/Microsoft/Windows/INetCache/Content.Outlook/32UIPZLK/FNBO.com">FNBO.com</a>&nbsp;and connect on&nbsp;<a href="https://www.facebook.com/fnbo/">Facebook</a>,&nbsp;<a href="https://twitter.com/fnbo">X</a>&nbsp;and&nbsp;<a href="https://www.instagram.com/fnbo/">Instagram</a>. Member FDIC. &nbsp; About Learfield Learfield is the media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield&apos;s presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors&apos; Cup, supporting athletic departments across all divisions.</div>

🏀 Kansas Athletics and FNBO strengthen partnership with on-court branding at Allen Fieldhouse